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That’s The Target.

March 20, 2013

I spend a lot of time on Facebook, for both personal and professional purposes, yet for all the site’s merits, I also detest what it’s done to our communication landscape. I can’t deny that it’s a rockstar of a tool to use in cataloging contact info, keeping in touch with far-away friends, and, um, stalking pictures of pretty people. On the other end, though, it adds a lot of stress to our lives, forcing us to define our relationships, alerting us of plans to which we weren’t privy, and reminding us when yet another duo “puts a ring on it.” Beyond these pros and cons, though, is the overarching business that is Facebook, and the cash cow it’s become via targeted advertising, among other things. Just check out when it’s selling to me today! I couldn’t help but chuckle at the very juxtaposed items: a jazzy and statement-making Kate Spade watch (which is so totally on my spring wish list) and a “shocking” treatment for joint relief. According to Mr. Zuckerberg, I am a rather stylish grandma!

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